Google Panda & Core Ranking Algorithm - Askrajnishonline

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Friday, January 15, 2016

Google Panda & Core Ranking Algorithm


 
Google Panda

Google Panda is a change in Google's search results ranking algorithm that was first released in February 2011. Its main aim to lower the rank of "low-quality sites" or "thin sites", and return higher rank to higher quality sites and quality content.

Core Ranking Algorithm

From 2nd week of January, 2016. Google updates an algorithm called "Core Ranking Algorithm". You can see the google ranking result in the past weekend.

On 8 Jan, 2016. Most of person noticed early signs of an update, and then, over the weekend, this is called a “massive update.” Google confirmed this on Twitter that this is core ranking algorithm update.

Realtionship B/W Panda & Core Ranking Algorithm

Many people were thinking that this is Penguin update, as everyone expecting, but rather a core ranking algorithm update. But the signs didn’t point to Penguin; it seemed more core search- or Panda-related.
So we an say that "Google Panda Is Now Part Of Google’s Core Ranking" due to its signals.

How to recover from Google Search Core Ranking Algorithm :

Don't

Low quality content
Duplicate content (On-site and off-site)
Too many advertisements
Poor grammar
Slow site loading time
SEO over-optimization (Black hat SEO)
Too many broken links (404 error)
Less CTR from Search engines (Poor meta title, weak meta description)

Do

Analyze Top Landing Pages From Google Organic (via Google Analytics and Google Webmaster Tools)
Check Mobile Versus Desktop Traffic (From Google Organic)
Use Fetch and Render
Utilize Human Review (Yes, Real Human Beings)
Perform a Crawl Analysis
Proper page redirection(301 redirection)
Quality page content
Quality backlink

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